Launched seven years ago, e-store Smallable has become a key player with 450 brands, 20 000 items and a long list of followers. It was time for Cécile Roederer the founder to open a “real store” to showcase her unique selection of fashion, interiors and toys.
Danish brand Soft Gallery known for its collaborations with artists from around the world, are opening their no.3 Soft Gallery Shop-in-Shop this week. To celebrate the new shop, they are having a competition for a 1500 DKK (145£/133€) gift certificate.
A new children’s boutique, Arsène et les Pipelettes is enriching the 6eme Arrondissement in Paris, a place already packed with gorgeous stores : Milk on the Rocks, Bonton, Zef, Pèpè, Paul Smith, Bonpoint to name just a few.
It’s the perfect week to visit Sweet William, our beloved e-store : 50% on Bobo Choses, Dagmar Daley, Kidscase, Anais & I, Macarons and many more gorgeous brands. All products that you will be able to pass to siblings and even to friends after, for their quality is top notch and their design irresistible.
The first European Paul Smith Junior boutique, dedicated to children is opening in Paris. It will be the second in the world, after Tokyo. Is this choice motivated by the fact that Parisians spend more for their kids than Londoners? Or was this choice influenced by the fact that the licensee for the Paul Smith Junior, Groupe Zannier, is based in France?
Our favourite US children’s retailer is growing : after Brooklyn, Manhattan and an e-store, they have just expanded to Los Angeles. Located Silver Lake, a creative and inspiring area adjacent to Hollywood, the store displays a selection of independent designers who focus on high quality, ethical production and organic materials.
Portuguese label Piùpiùchick just opened a store in Foz, the authentic and chic Porto neighbourhood by the sea. It’s no surprise that the label was created by an architect, an engineer and a designer as the space is very cute and cleverly done.
It is rather frequent to see boutiques and brands who launched with baby and toddler clothes increasing their size range a few years later. For Kidsen London, it is a grand ecart time, as they are now adding clothes in sizes up to age 16, from brands including Little Remix, Finger in the nose and LA Loi. “My original KIDSEN customer has grown up