Or rather batteries not required as The Flying Martha by Haptic lab is a flying toy powered by a single rubber band that flies by flapping, just like a real bird. This imaginative, interactive and captivating toy is the result of years of experimental tried and tested variations. Finally homing in on the perfect composition the Flying Martha was given life through a successful kickstarter campaign with the exciting ornithopter available to purchase mid April.
Emily Fischer, the founder of Brooklyn based design studio Haptic Lab, is the dreamer, engineer, and designer of the Flying Martha. Inspired by Leonardo Da Vinci’s and the Wright Brothers’ study of birds and the exploration of flight, Emily tested dozens of prototypes over the last 3 years in her quest to make the perfect toy flying bird. She made countless adjustments to the design to the hundredth of a millimeter and tenth of a gram to ensure the longest flight without compromising the aesthetic.
- Frame: Bamboo, shaped by the warmth of a candle flame.
- Wings and Tail: Mulberry paper, hand painted with a subtle feather like print.
- Moving parts: Brass and steel wire.
- Engine: Latex rubber band.
- Each bird weighs 12.5 grams with a wingspan of 16”.
Haptic Lab
Katie Kendrick
Katie is a specialist in kids’ fashion and lifestyle, editor, consultant, content creator, and owner of Pirouette - a leading resource to the industry.
With a keen interest in both the business and creative aspects of the industry Katie has interviewed buyers, agents, stylists, designers, influencers, covered runway shows, produced trade show reports and curates thought provoking and engaging exhibitions.
She is passionate about good design, creativity and brands that manage to combine this with their environmental responsibility.
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