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My Kidsy : Activities made easy

MyKidsy.com

Interview with Yasmine Mamoudieh, the visionary and ambitious founder of MyKidsy.com, a website with a new and innovative approach in helping parents finding trusted courses for children in their neighborhood and to support children’s creative and intellectual development. This might revolutionise the way most parents look at their children’s extracurricular education.

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F/W looks by Elias and Grace

boy girl miller

Where do Kate Moss ,Mila Jovovich, Jude Law, Jools Oliver or Megan Fox shop for their children? At Elias and Grace, the gorgeous kids store located in Primerose Hill, where many cool Brit celebrities live. The boutique opened in 2004, the e-store in 2009 and in 2012 the brand Miller was born, launched by Elias and Grace owner Nickey Thrussell

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Paint brushes out little artists!

Lindsey Berns
This children’s collection is entitled “Art Class”, designed by Lindsey Berns and inspired by petit burgeoning artists.
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Christian Lacroix for Petit Bateau

Petit Bateau + Christian Lacroix

New in the catalog of collaborations : Christian Lacroix + Petit BateauPetit Bateau and the Opéra national de Paris have joined forces to produce a capsule collection designed by Monsieur Christian Lacroix. The fruits of this very French collaboration will be available from December 6 in a selection of Petit bateau stores and at the Opera store.

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New kids brand on the block : Velveteen

Velveteen

Made out of soft, hand dyed and block-printed fabricsVelveteen reinvents a repertoire of classic and sophisticated silhouettes for children up to 6 y old. Based in Hong Kong, this young brand launched in 2012 exhibited at Playtime New York last August is growing nicely.

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Photographer Katrina Tang : about Oeuf and about Estonia

Oeuf Clothier NYC

If I would have to summarise Oeuf, I would call it “the brand that always surprises us“. Oeuf quickly grew from offering just a crib to a whole lifestyle brand that respects the planet, understands the essence of childhood and always brings new and fun ideas. We love their latest collaboration with a young photographer from Estonia, Katrina Tang.

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Children’s photography : Emilie Vercruysse

65-dsm

Fun, fantasy and splashes of crazy colours are the main ingredients in the work of Belgian photographer Emilie Vercruysse. Very Belgium one could say. The campaigns she did for childrenswear brand Morley were very successful, widely posted and pinned on Social media. Quick chat with Emily.

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Lucie Braun, 6 y old – Berlin, Germany

Lucie Braun and sisters , Berlin

Lucie, 6 y old, is the strongest person in the world. Her dream ? To own a store with all things she likes most in her life. Myriam Werner, mother of Lucie and her two little sisters Elsa and Pia, is a Freelance stylist.

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“Spirited” by No Added Sugar

No Added Sugar

No added sugar‘s new campaign was shot  by  Sandra Freij, a photographer chosen for the underlying darkness present in her pictures.  ‘’The Autumn Winter story is a, tongue in cheek, chilling tale entitled Spirited.  Shot in an atmospheric Georgian house in Old Spitalfields, it captures a haunting yet very playful mood within each crafted shot.

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New Kids store in Paris!

Centre Commercial - kids store Paris

New in Paris! Centre Commercial Kids, a 90 sqm space dedicated to children from 0 to 14.  The store features a selection of beautiful childrenswear, accessories and toys that combine local craftmanship and ecological materials. All our favs are there : Oeuf, Bobo Choses, Clotaire, Saint james, KidscaseVeja, Dis une Couleur….

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From Latvia with Love : Paade Mode

Paade Mode

Latvian brand Paade Mode one of my Coups de Coeur at Playtime last July. I found that collection very fresh, honest, with great organic fabrics and beautiful knitted pieces. I also particularly appreciate chatting with the founder, Linda Raituma, so enthusiastic about textile&fashion in general, so much into finding interesting ways of developing a brand today.

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SUMMER HOLIDAY STORIES, LAST PART

Nonchalant Mom Holidays

Fourth and last part of this Summer Holiday Stories, that took us to lots of different places and landscapes, from Washington State to Fiji Island, through Mallorca, Corsica,Morocco, etc. Today with Jess Brown, Lila & Tom, Nonchalant mom,  Lmnop and Les Petits Chapelais we explore, Lake Tahoe, Navarra, Zion National Park, Bryce Canyon, Bali (again!) and Bretagne.  

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