• Mood of the day

    Milk and Rock, The Rising Star

    Winner of the Bubble Rising Star Award last week, Wolf and Rita (former Milk and Rock) will be showing at Playtime Paris (July 6-8), and at CIFF Copenhagen in August. Spotlight on a new brand with high potential for…

    June 27, 2013
  • Products

    2013 Eyewear Collection, Sons + Daughters

    Take a look at the 2013 Kitsch and Cool Eyewear collection by Sons + Daughters, with new features and new unique prints  from simple red rounded sunglasses to white flower shape sunglasses and many others……

    June 25, 2013
  • Retail - Windows

    A new address for Sweet William

    The Williamsburg sweet william store just changed address. You will now find them at 324 Wythe Avenue (between South 1st and Grand – Brooklyn), in a larger space. …

    June 24, 2013
  • Photography

    Ilona Szwarc on American girls and dolls

    The relationship between these young American girls and their dolls is at once fascinating and upsetting, beginning with their astonishing resemblance. The stagings, matching clothes, and emotions in the work of the Polish-American photographer…

    June 20, 2013
  • Parent & Child interviews

    Nico, 6 y old – Oviedo, Spain

    Author of blog escarabajosbichosymariposas, Maria Cañal describes her son Nico as a dreamer, a really sensitive and fun boy. “He makes me laugh… He loves drawing and can be hours just with a piece of paper and…

    June 19, 2013
  • Mood of the day Products

    Fanny Belette’s delicious baby knits

    The collection of Fanny Belette was a good surprise at the last Playtime New York. The refined and comfortable baby clothing inspired by traditional designs and produced in Peru just reached the shelves of Sweet William.…

    June 18, 2013
  • Mood of the day

    Precious help for Birthday Parties

    Internet has changed our lives, putting services at a click away, something very handy for busy parents. Everyone knows how stressful it can be to organise Birthday parties, so finding cool companies who can…

    June 17, 2013