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A Romanian stage for MàS

Mademoiselle a Soho

Playtime New York was the occasion to check the new collection of Mademoiselle à Soho, a young brand combining French design, American comfort and Romanian craft. In a post I wrote in October 2011, Alexana the founder talks about her young years in Romania where she grew up in a family of artists, and how much her mother, actress for the Romanian television

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Little Name Design, another Playtime NY precious find

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Under the brand Little Name Design, Alexis G. Mcvicker creates interactive objects fuelled with poetry and nostalgia, for the child in all of us. With this first collection, Alexis intents to (take a big breathe before reading!) “interact and  gather and count out sticks and stones or pennies and dimes

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Top 10 Cartoons That Appeal to Kids and Adults

Adventure Time

I am not really a TV person. I rather let my children watch films on DVDs, because they can chose from a great selection and avoid the over stimulation of noisy commercials. My older son recently introduced the whole family to the cartoon Adventure Time  and everyone now seems addicted to it, even

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Milano Mobile : Showcasing Emerging Design For Kids

KidsRoomZOOM Milan 2013

kidsroomZOOM is preparing its 3rd edition, which will take place during the International Furniture Fair Milano Mobile. The event will gather 40 brands at Clorofilla, a brand new nursery school in the center of Milan.

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My New York crush : HBB Industria Argentina

HBB Industria

When I saw this new brand at Playtime New York, I had an immediate crush. I also enjoyed very much chatting with Jimena Bruguera, founder of the brand, originally from Argentina and currently living in Brooklyn. HBB Industria Argentina perfectly translates the North Argentinian/Andean crafts in a clean and modern way. This is a truly interesting brand and story; globalisation at its best !

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Like Bowie? Go for Nixie Clothing!

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Use of bright colours and alternative patterns, t-shirts filled with stars and large stripes of different colours, yellow and blue make-up : the new collection by Nixie Clothing shows obvious influences of ever changing David Bowie and his alter ego Ziggy Stardust. Sticking to the brand ethic’s, Nixie used bamboo jersey to create

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Eduardo Cattus

Eduardo Cattus tee-shirts

Based in Latvia, Inga and Evija (two sisters) recently launched an indie design brand called Eduardo Cattus. Not an obvious thing at first sight, for Inga graduated in economics and  Evija in environment science.  But their childhood was much about fashion and fabrics and their mother, a professional dressmaker with more than

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Mario The Magician

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His shows are uplifting, inventive, highly interactive, and oh-so-original; he surrounds himself with  silly antics, colorful, handmade props, and a live dove named Mozzarella; he throws ridiculously silly and meticulously crafted performances. Meet Mario the Magician, one of New York’s best kept secrets. 

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Colliers du Printemps

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These big wooden beads are hand painted with sunny colours such as yellow, pink and ultramarine. UK Mother’s Day is this Sunday, it might be still on time to order – Dents de Loup  via etsy.com

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What’s new, New York ?

New York Soho

I am getting ready for a trip to New York : four days in the Big Apple to visit the kids Trade Show Playtime (work), the Armory Show (pleasure) and to see what’s new in this vibrant city. I have asked around what’s new, what I shouldn’t

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In conversation with Nathalie Gaveau, serial e-entrepreneur

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At only 24 years old, Nathalie Gaveau earned a MBA from a top University and co-founded French eBay competitor PriceMinister, which sold as one of the largest exits in European consumer web. Nathalie could easily have retired at that point,  but her entrepreneur mind and her years of experience conducted her to launch a new business : Shopcade (a contraction of 

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No Added Sugar Liberty Swimwear Collection

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Sneak peek to No added sugar’s first swimwear collection, in Liberty prints  - Lili Bikini

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