‘Live Movie’ was the theme for this the 86th edition of Pitti Immagine Bimbo and boy did it live up to the billing, with big anniversaries, events, and catwalk shows making for this vibrant extravaganza of the kid’s fashion calendar. Pitti Bimbo now caters for some of the biggest names along with medium independents right down to fledgling first time labels. There is something for everyone at Pitti with the show drawing visitors, buyers and press from all over the world to the beautiful city of Firenze, Florence, Italy. Pirouette was there for two reasons, firstly to cover the show for our behind the scenes web doc with NYC based children’s fashion photographer Molly Magnuson; and secondly to launch the Pirouette One to Watch Awards accompanied by Pirouette founder Florence Rolando. The events were big, the catwalk production outstanding and the collections vibrant. This is how it went….
It was big news from luxury Italian label Gucci last month when they announced their plan to stop using fur from 2018. It may be almost 30 years since PETA started campaigning against the use of fur in fashion but according to animal welfare campaigners, this is a huge ‘game changer’ in the fashion industry.
Of late we have seen a growing trend of exciting and elaborate faux fur outerwear in kid’s fashion from both the smaller and larger labels. So in light of this decision from the luxury giant of the fashion industry to commit to faux fur in the future we have compiled our favourite #CoupeDeCoeur Faux Fur pieces currently on the market for Aw17. In the process, we also find out why Gucci has made this historic move now.
Put the fact that Pitti Bimbo takes place in the beautiful city of Firenze Florence to one side and Pitti Bimbo 85 was pretty for so many more reasons other than it’s location. Pretty – the Pitti Blooms theme bright, bold and energetic. Pretty – Pero asked us to go pretty in pink for ss18 and Pretty – pretty conversations of support and collaborations within the kids fashion industry. So lets chat about some of the trends, showcase some favourite collections from the show and look at the stats.
New York has had it’s fair share of snow the past few months which made for an interesting flight to Playtime New York but it was well worth the bumpy arrival. It was great to see many European brands in attendance at the Playtime New York show alongside the many American, South American and Canadian brands. As always it was great to have the opportunity to talk to the designers whilst seeing the new collections at first hand.