Sustainability, organic production and quality with the possibility of longevity are why Devon’s Drawer were our Pirouette One To Watch Award Winners (Fashion AW18) at Playtime NY back in February this year. Flash forward in the childrenswear calendar and they are ready to launch their exquisite heirloom AW18 collection on-line from the 24th of August.
The pieces are made from beautiful organic fabrics, some featuring gorgeous cotton lining (equally organic). Just make sure to look out for the plaid recycled wool bomber! This is a family business Mother and daughters creating children’s garments to be passed to and from siblings and through generations. Let’s find out more from our award winners Devon’s Drawer…
It was a dark rainy Sunday in New York for the 16th edition of Playtime New York but it didn’t hamper the vibrancy of the show. In fact Playtime registered a new attendance record of 2,114 professional visitors with the majority (45.3%) attending on the first day. As we stated in the Playtime Paris report, stand presentation is paramount for labels wishing to capture the attention of visitors, either that they know already or are on their wishlist. Certainly there was no missing Lulaland’s rich fabric wall and it was difficult to not be intrigued by the giant 4ft stuffed Gizmo assistant at Fresh Dinosaurs.
Lats week end I had the pleasure to attend Playtime in New York. Playtime is the world’s largest trade show network for children’s collections. It is THE place for all amazing children related products and this year, the New York edition celebrated it’s 10th birthday.