Total crush on 'pero'

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I had a total crush on ‘péro’, a label showing exclusively at White for Kids in Milan, and created by Aneeth Arora, a textile graduate from National Institute of Design, Ahmedabad + fashion graduate from National Institute of Fashion Technology. Aneeth creates wonderful clothing, utilizing indigenous knowledge of ancient textile and clothing traditions of India. ‘péro‘ means ‘to wear’ in Marwari which is the local langauge of Rajasthan. Most garments are inspired by the local dressing styles from the remotest areas. ‘péro’ recreates and adapts these styles for the modern consumer who loves the aesthetic, but also the ease, comfort and pleasure provided by the simple shapes. The textiles are handmade in various parts of india and each collection incorporates at least five traditional techniques from the country, for example block prints from Rajasthan, Jamdani from West Bengal, woven textiles from Maheshwar, Khadi from Calcutta. Each piece is hand crafted and passes through the hands of atleast 5 to 12 crafts people. The result is a collection of amazing pieces with incredible hand feel, stunning details and absolutely delicious look. They are like art, or museum pieces in which a child can have a normal life and feel comfortable. I have to say that it was love at first sight, and confirmation of the feeling when I saw some pieces left from the former collection at the store Few and Far in London. A brand that both Rei Kawakubo and Dries Van Noten would love…


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