Motoreta S/S16 - Salt, Sun, South

For their S/S 16 collection, Spanish brand Motoreta drew inspiration from the flat landscapes of the salinas in Cádiz (Andalusia). A magical place with unique colours and sounds where, in the old days, children used to play for endless hours.

Motoreta, launched 2 years ago, has just introduced a baby collection (9 months to 24 months), and increased the number of references for both boys and girls from 2 to 10-11y. Bags and scarves enrich the accessories line and new leather goods have been added. One of the prints is exclusive and the fruit of a collaboration with an artist.

With agents in Italy and Scandinavia, plus an exclusive distributor in South Korea, Motoreta is gaining momentum with their fresh and innovative collection.

Photographer: Fernando Alda

See a preview of the collection with this fun video : https://vimeo.com/motoreta/motoreta-ss16-preview

Visit Motoreta at Playtime Paris – July 4-6, Booth i17

I have so many expectation for this new collection….

Florence Rolando

Launched in London in early 2009 by Florence Rolando (journalist, co-founder of Bubble Trade Shows) Pirouette Blog has been a reference in the industry since 2009 with its combined business and consumer view of the children’s market. A fantastic resource for children’s fashion, design, trends and culture, it aims to support creativity and talent but it also does this by talking about life, family, culture and health.

Florence is an international leader in the industry (8 years as a Milk Collaborator, contributor to Naif Magazine in Spain, co-founder of Bubble Trade Shows in New York and London).

Now Florence runs Energy Therapy Porto @enrgy_therapy_porto

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