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This was a good edition of Playtime. I heard quite a few people complaining that children’s fashion is a bit stagnant and repetitive, but I got personally quite enthusiastic about the brands on display. I didn’t visit the show last season, so I came with a fresh and positive eye and I was not disappointed.
Weather children’s fashion is currently boring or not is not the point here and one sure thing is that Playtime offers an incredible selection of the best independent brands on the planet. The show is very well curated and – a comment that I heard from exhibitors as well – very well organised, which makes it a pleasant experience.

I am working on a more detailed report so stay tuned!